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5 Ways to Improve Your Website

Achieving the goal of a website requires you follow a few basic rules. Make sure you follow these rules carefully.

1) Do not use splash pages

Splash pages may look nice but they are likely to cause the reader to head for another site before they even find out what you are offering. Busy surfers want information and may move on from the splash page to other straight to the point sites.

2) Banner advertisements can be distracting

Even the least net savvy people have trained themselves to ignore banner advertisements. You will be wasting valuable website real estate and your visitor's time with unwanted banners. Instead, provide more relevant information and integrate your affiliate links into your content. Let your visitors feel they are making make the decision to buy instead of bombarding them with advertising.

3) Your site should be easy to navigate

Your menu system should be simple and straightforward. Make it easy for your readers to know where they are and where they need to go for the information they want. Otherwise, they will leave your site in a hurry.

4) Readers want to know where they are

Put up some 'you are here' signs on your pages so the visitor does not get lost. If they get confused, the easiest way out may be the exit button and you want to make sure they don't press that too soon!

5) Video and audio may be useful but use them wisely

Give the visitor the option of listen to any sound or watching the videos on your site. They want to be in control of what they see and hear and may resent any attempt to force them to listen or watch unwanted media. The exit is only a click away and they are more than willing to leave your site for another.