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Small sized business are the core driver of the American economy. There are estimated to be about twenty million such businesses in the USA. They employ almost 51% of the private workforce and constitute over 95% of American exports. According to the SBA, small businesses have provided 60% to 80% of net new jobs annually over the last decade. It is evident that small businesses are the primary mover of US economic growth. Therefore if you work for or lead a small business, it is important to evaluate how new technologies can increase your effectiveness. In particular, most small businesses would be ideally served to contemplate how web technology can help them. An instance of this is how one free conference call company is allowing online organizing of teleconferencing. In so doing, Rondee's conferencing service for small sized business is balancing out the conference calling playing field with the deeper pocket competition from corporate America. Tip #1: Consider technology to allow desktop sharing Small businesses serving distant markets generally cannot afford to travel much, and it is difficult to expect in person meetings. Technology is solving this problem by way of desktop sharing. Whether it's sharing a PowerPoint presentation illustrating the group's revenue plan or a spreadsheet showing the employee performance, desktop sharing can be very useful for many small businesses. Second Tip: Utilize online tools for networking The most successful small business managers create networks of supporters who believe in their values and goals. While the word networking frequently gets an unfavorable reputation, the simple reality is that these networks can provide significant aid. Today in the Dulles technology corridor, the expectation is that professional folks will have at least a minimal profile. Meanwhile, other networking systems such as Facebook are starting to experience usage by more professional users. These services also offer a relatively easy method of augmenting your network. Third Tip: Leverage a free conference calling offering In the last several years, there has been increasing levels of coordination between small business managers and customers and partners. One underlying reason for this trend has been reduced flight travel costs – a trend that is now reversing with the leaping oil costs alluded to earlier. With travel prices sharply jumping, alternative methods of communication are becoming crucial. In that sense, free conference calling services like those launched by Rondee as described earlier, provide an alternative to travel. All of these teleconferencing solutions work on the same central idea. They provide users a personal access number and a toll number to call. If all conference call users dial the same bridge number and enter the same PIN code, they are put into the conference call. Fourth Tip: Leverage data based decision-making One of the most significant trends in the last several years affecting small business managers has been the escalating reliance on evidence based decision-making. Leaders can apply the same techniques with simple to use Excel or Lotus spread-sheeting applications to ascertain what works and what does not work for capital planning and general business strategy. Increasingly, the hurdle for excellence in decision-making is rising and thus reliance on conjecture and theory is being replaced by empirical data to justify decisions.
By: Scott Bailey
Scott Baily often comments about areas of concern to the small business community. Scott played a part in building the conferencing solution powering the Rondee www.rondee.com”>free conference calling service and framework.
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